Action steps for African Business Schools
2011-05-24 13:56:36 UTC
Case Study: MASSEY STREET CHILDREN'S HOSPITAL
Title
MASSEY STREET CHILDREN'S HOSPITAL
Author
Juan M. Elegido
Pages
11
Product Type
Case
Reference #
ETH-C-96-1-01
Teaching Note
Institute
Setting
Nigeria. Commercial banking.
Year
1996
Keywords
corporate affairs
Summary/
Abstract
Abstract
Guaranty Trust Bank Plc, a highly successful Nigerian indigenous "new generation" bank, decided to devote 2% of its profit before tax to corporate donations and to concentrate its giving for several years on a single project: the rehabilitation of a State-owned children's hospital in Lagos. The case describes antecedents of this decision and the early stages of implementation. Some data is provided on the corporate giving policies of other companies operating in Nigeria. The case affords an opportunity to discuss corporate giving vis-a-vis a firm's responsibilities towards its shareholders in a developing country context.
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Reports on the AABS Members Meeting 2011 and Responsible Management in Africa Conference 2011
