TACKS FARMS LIMITED (A) — IN THE BEGINNING… 1984-1995

Author :

Albert Alos; Olufemi Bamiro

Pages :

14

Product Type :

Case

Reference # :

BP-C-01-1-02

Teaching Note :

Institute:

Lagos Business School

Setting:

Ghana; farming

Year:

2001

Keywords:

farming, export

Summary/Abstract:

This is the first of a series of 4 cases. Part A describes the beginning of Samuel and Gloria Tacki’s farm and the first steps Tacks Farms took to export its products (mangoes, papayas and assorted vegetables) to the European market. It can be useful to consider the advantages of exploring export markets and to emphasize issues on global competitiveness.